If you’re thinking about pursuing a video scribing project, but just aren’t sure if it’s worth it… here’s something to consider:
If you do a YouTube search for “Lead With LUV,” you’ll see eleven videos come up from The Ken Blanchard companies, ten of which were launched two to six months ago. And then… there’s the hand-drawn, animate-style video that was launched about three weeks ago.
In three weeks, that video has moved to the top viewed spot on the topic. It is the Ken Blanchard Companies’ most viewed video on Leading with LUV (Ken’s newest book), and it comprises nearly a quarter of all their views on the topic.
In other words, six months after starting to spread the Lead With LUV message on YouTube, that message got a major bump (over 32%) in viewing exposure. In three weeks. With a hand-drawn, animate-style video. (Hmm. I wonder how that’s affected the book sales?)
What could a 32% bump in YouTube exposure mean for your message?
Give Your Message A Bump
